Echoice website

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Echoice website

Websites Layout Design Royal & Sun Alliance Hyper Happen

Taken from previously art directed initial designs, I was responsible for applying the visual treatment for this site, the car insurance service under the Royal & Sun Alliance brand. Working closely with third party suppliers in charge of the development and back end integration. The site is currently under testing and will be live in spring 2010.

Trax Website

Preview Site

Trax Website

Websites Art Direction & Design mrpatel's design shop Trax Universal

For a company that was once the market leader in their field, Trax Universal now has a range of competitors with a greater online prosence than theirs. It was up to me as Creative Director working with a small team (developer and strategist), to boost their online profile and set their communication above their competitors and communicate to their customers confidence in them due to them being the innovators in the industry.

Bollywood For Beginners

Animation Art Direction & Design World Of Wonder Channel 4

I was art director for the animation stings on this TV production for Channel 4. The budget was suddenly cut, so rather than using bollywood footage, which was the original idea, I had to create all the artwork from scratch using my own imagery and photographs.

Four Eyed Voices

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Four Eyed Voices

Branding Art Direction & Design mrpatel's design shop Nico Tatarowicz

CD sleeve design and branding for a collection of voiceovers, produced for radio. I used simple, succinct typography & illustration to highlight the voiceover style.

Lloyds Mortgage Kiosk Animation

Animation Flash Design Digitas Lloyds Bank

This was primarily a character animation exercise where I used still frames of an existing 3d model to animate the sequence.